Meet The CEO

Candace Houston


I, Candace Houston am a native of Mobile, Alabama. A 1984 graduate of W.P. Davidson High School, I went on to study psychology in college. I entered into the world of media in 1990 as a receptionist and worked my way up to an advertising sales executive and then sales management. My experience is in radio, television, digital and print sales and management. During that time, I worked with various clients coordinating promotions and events, and started Nspire U!, part-time in 2009. In 2017 I was asked to manage Councilman C.J. Small’s District 3 campaign which we won 81%-19%. That same year, in October, I launched Nspire U! full-time. Since then my team and I have  managed several events to include, MOB Music Fest in 2018, The Gulf Coast Challenge HBCU Football game in 2018 and 2019.  We continue to manage events, community outreach and marketing for Small’s Mortuary and Cremation Services.  In March of 2019 we launched The Nspire U Network which is a lifestyle/reality show that airs twice a month on YouTube and Facebook, as well as the Life Television Network App. My heart’s desire is to educate, encourage and empower women everywhere and my goal is to do that through our products and services on a global level.


Yes, I work a lot! What brings me the most joy in life are my 3 children. Amberly, who works with me and owns her own business, DSD Entertainment, Kyndal, who is a fitness coach and owner of Boom Performance, and my baby boy DJ who is a high school sophomore stellar student and athlete. In 2016 I grew a fourth heart when God blessed me with my beautiful grandson, John Ezra. They are my “why” in everything I do.


My favorite scripture is Proverbs 4:23 which states “guard your heart with all diligence; for out of it are the issues of life.” In other words, whatever you allow your heart to take in is what will come out. Focus on what’s good, positive and beneficial for those are the things you want to give to the world!

Nspire U! Events • Entertainment • Marketing • Media